Humble Beginnings, Global Influence
Many well-known brands started in garages or small workshops. For example, Apple was founded in a garage, and Amazon began as an online bookstore in a home garage. These humble beginnings contrast sharply with their enormous global influence today.
Unexpected Product Diversification
Some brands are famous for products you wouldn't expect. Samsung, a tech giant, originally sold noodles and dried fish. Nintendo, known for video games, started as a playing card company. These surprising origins show their ability to innovate and diversify.
Hidden Parent Companies
Many popular brands are owned by larger, lesser-known parent companies. For instance, The Body Shop is owned by L'Oréal, and Ben & Jerry's by Unilever. These parent companies often control a broad portfolio of seemingly independent brands.
Philanthropy and Social Responsibility
Brands like Patagonia and TOMS integrate social responsibility into their business models. Patagonia donates a percentage of profits to environmental causes, while TOMS provides a pair of shoes to a child in need for every pair sold. These actions reflect their commitment to making a positive impact.
Unexpected Collaborations
Brands occasionally collaborate in unexpected ways. For example, LEGO and IKEA teamed up to create a line of storage boxes that encourage play and organization. These surprising partnerships can lead to innovative products that benefit both brands and consumers.Secret Coca-Cola Recipe Vault
Coca-Cola's formula is so secret it’s stored in a high-security vault in Atlanta, accessible only by a few trusted employees. This adds an air of mystery to the iconic drink.
Where was Apple founded?
In a garage
In a basement
In an office
Company
